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Healthcare
P.K. Data serves some of the leading names in
the healthcare sector, including pharmaceutical
manufacturers, healthcare providers, medical products
manufacturers, and insurers. The following is a brief sample
of the types of projects we have undertaken in this arena:
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A Concept Development Study involving
400 physicians across the country that elicited
critical feedback to a new Web-enabled medical
decision support tool for complex diseases and drug
interactions. |
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An O.R. Products Utilization Review
that allowed the manufacturer to rationalize SKUs,
reduce product redundancies, and eliminate excess
inventory costs. |
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An Analysis of Channel Opportunities
that ultimately resulted in significant improvements
in a medical products manufacturer’s distribution
programs. |
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A Site Selection Model that allowed a
large regional healthcare center to select optimum
locations for outpatient facilities. |
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An Attitude & Awareness Study that
was instrumental in the turnaround of a newly staged
ophthalmic medication. |
P.K. Data also works with clinical research
organizations to conduct patient studies as a
pre-recruitment tool for clinical trials. And we have now
developed the exclusive new Geomedix™ decision support tool
for locating disease-specific patient populations down to
the census tract level (click here for complete details). |
